PSYC 308 - Advanced Methods in Community Based Social Marketing

Semester Offered: First Semester, Second Semester
Half Course
Credits: 2 credits
Attribute: 2SS

This course will give students training in Community Based Social Marketing, an empirically driven approach to promoting sustainable behavior. Students will design, implement, and evaluate behavior change programs on campus and in the community. Students will gain experience in all phases of the research process, including literature reviews, research design, data collection and analysis, and report writing. They will also gain practical experience implementing and evaluating behavior change programs. This is a half course that can be repeated. Prerequisites and notes: PSYC 218 or ENVS 101 preferred; consent of instructor required.

Enrollment Limit: 12
Instructor: C. Frantz

Consent of the Instructor Required: Yes